I'm sure you have heard about these products to death by now, but I just wanted to throw my two cents in there. Eyes to kill shadows are supposed to be a hybrid texture that sits somewhere between a powder and a cream. They are highly pigmented and a blend of two colors to create dimensionality. Armani claims these have 24 hour wear, are crease-proof, flake-proof, waterproof and sweatproof.
Whew! Those are quite the claims. In terms of the hybrid texture, 15 definitely feel hybrid to me. Its definitely more "wet" than a normal powder but not quite a cream shadow texture. I apply with my fingers and just one dip in the pot is enough to cover my whole lid in very intense pigment. I can definitely see how these are more dimensional than just a solo color. Mine comes out as a smokey gold bronze on my lid that can easily be toned down or amped up.
Now, onto the really crazy claims: 24 hour wear, crease-proof, flake-proof, waterproof, and sweat-proof. I have to say, I've never tested the 24 hour thing. The longest I would wear an eyeshadow would be 16 hours but this does last that long! And that is with no primer. They are definitely crease-proof, I never experience any. I've never had an eyeshadow flake on me and this one was no exception. I have swam in it and it lasted through all 30 minutes of laps. I've also worn it to work on Saturday (where I am usually a sweaty mess) and it lasted the whole time. So it seems, at least for me, that this shadow really does live up to it's claims.
The packaging is a glass put with a little stopper and a black screw top lid. Its substantial and sturdy while being very clean and modern looking. I wouldn't mind displaying this on my vanity. 15 was supposed to be a limited edition color last Holiday but is now part of the permanent line. I purchased mine in June I believe.
This swipe in my just dipping my finger in the pit once and swiping it on my arm. Truly unrivaled color.
These retail for $32 and honestly, you need one. Probably more than one. I already have a few others on my wishlist. I would say you need all of the colors but several come over very white and frosty.
Whew! Those are quite the claims. In terms of the hybrid texture, 15 definitely feel hybrid to me. Its definitely more "wet" than a normal powder but not quite a cream shadow texture. I apply with my fingers and just one dip in the pot is enough to cover my whole lid in very intense pigment. I can definitely see how these are more dimensional than just a solo color. Mine comes out as a smokey gold bronze on my lid that can easily be toned down or amped up.
Now, onto the really crazy claims: 24 hour wear, crease-proof, flake-proof, waterproof, and sweat-proof. I have to say, I've never tested the 24 hour thing. The longest I would wear an eyeshadow would be 16 hours but this does last that long! And that is with no primer. They are definitely crease-proof, I never experience any. I've never had an eyeshadow flake on me and this one was no exception. I have swam in it and it lasted through all 30 minutes of laps. I've also worn it to work on Saturday (where I am usually a sweaty mess) and it lasted the whole time. So it seems, at least for me, that this shadow really does live up to it's claims.
The packaging is a glass put with a little stopper and a black screw top lid. Its substantial and sturdy while being very clean and modern looking. I wouldn't mind displaying this on my vanity. 15 was supposed to be a limited edition color last Holiday but is now part of the permanent line. I purchased mine in June I believe.
This swipe in my just dipping my finger in the pit once and swiping it on my arm. Truly unrivaled color.
These retail for $32 and honestly, you need one. Probably more than one. I already have a few others on my wishlist. I would say you need all of the colors but several come over very white and frosty.